The main concept behind designing the home décor, furniture and lifestyle store was to provide an interior that would constantly be morphed through the occupation of the display items and products. When designing the walls and shelves, the idea was to provide a subtle but complementing background for the display. The milk white color of the shelves and the walls provide the perfect backdrop to highlighting the products of vibrant colors various shapes, sizes and functions. Form Icon showroom exhibits itself as an example of a contemporary lifestyle store which is updating itself continuously. The design of the store reflects the aptitude to constantly change along with the contents, and intelligent distribution of space and spatial quality which is required to display a diverse range of products. The changing colors and textures of the display items are enhanced by the softness and warmth of the interior designs, and the cozy atmosphere makes the shopping experience into one of ease and comfort.